Welcome to the mobile marketing revolution!
It’s been barely 15 years since the first iPhone was launched, but smartphones and tablets have since become an inseparable part of modern life.
Businesses simply cannot afford to overlook the power of these portable devices, and they should now be an essential part of any digital marketing strategy.
In this article, we’ll embark on an exciting journey through the world of mobile marketing, exploring its importance, benefits, and trends. Keep reading, and you’ll also be introduced to effective strategies that you can use to achieve real success in the mobile-first era.
It will also explain how TWIPLA - our own advanced website intelligence solution - enables any business to easily optimize their digital marketing for mobile users, as well as to monitor the effectiveness of any marketing initiatives.
Let’s jump in!